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Smarter marketing

Bigger results, without the blank calendar.

Kwirl Social is the planner, the link in your bio, and competitor analysis in one place — so the week is full before Monday starts.

  • Modern
  • Smart
  • Social

Link in bio

One page. Every kind of brand.

Colour, blocks and a URL that fits the profile — coffee, studio, tour, gym. These are examples of what a Kwirl Social page can look like.

The workspace

Plan it. Publish it. Point every profile at it.

Click the sidebar. Planner, inbox, analytics, competitors and the link in bio are the same product — not three subscriptions taped together.

Link in bio + planner

One URL on every profile. A calendar behind it.

From the link-in-bio world

A page people actually tap

Blocks for drops, bookings, video and email. QR for the room. Click-through, device and source on every block — so the bio is a storefront, not a graveyard of URLs.

  • Unlimited blocks, featured drops, timed links
  • Email capture without a second tool
  • The same URL on Instagram, TikTok, LinkedIn and the pack

From the management world

A week you can drag into place

Visual calendar, best-time hints, previews per network, and an inbox that does not live in six apps. Recurring lists and saved replies take the boring work.

  • Drag-and-drop planner across every connected channel
  • Unified inbox for comments and DMs
  • Reports that write themselves at the end of the week

Competitor analysis

Watch the accounts that set the pace.

Add public profiles. See cadence, format mix and which posts moved — next to yours. No screenshotting their grid on a Sunday night.

Competitor

+22%

Northline Coffee

11 posts / wk · 184k reach

What’s working: Reels at 7:40pm

Competitor

+9%

Harbour Studio

7 posts / wk · 96k reach

What’s working: Carousel how-tos

You

+4%

You

5 posts / wk · 61k reach

What’s working: Thursday drop

AI suggestion

Move the Thursday reel to 7:40pm — your last three peaked there.

Northline’s reels at that slot are still taking the category. We drafted the caption. You press post.

Kira, for marketing

It drafts. You decide.

Captions, best-time moves, and a reply when someone asks for the drop link. Nothing publishes or sends without you — the same human-in-the-loop rule as Kira on hiring.

Questions

Straight answers.

Is Kwirl Social a scheduler or a link in bio?

Both. You plan and publish across networks, and the same workspace owns the link in your bio — clicks, blocks, and storefront included. Competitor analysis sits next to your own numbers, so you are not bouncing between Metricool-style ops and a separate Linktree page.

Which networks can I connect?

Instagram, TikTok, Facebook, LinkedIn, YouTube, X, Threads, Pinterest and Google Business Profile are in the first release. New networks follow the same connect-and-publish pattern.

What does competitor analysis cover?

Public profiles you add: posting cadence, reach bands, format mix, and which posts are actually travelling. You see them beside your own channels, not in a separate product.

Does the link in bio replace my website?

It can, for a lot of brands. Blocks cover links, video, email capture, products and a QR for offline. If you already have a site, the page becomes the one URL you put on every profile.

Is this live yet?

Kwirl Social is opening in waves. Tell us how you run marketing today and we will put you on the list — no obligation, and you can stay on your current tools until you switch.

Kwirl Social

Smarter marketing. Bigger results.

Tell us how you run the week today. We will put you on the list and show you the workspace when your wave opens.

Join the waitlist